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| Base on Credit |
Friendship and Loyalty Foremost |
| Develop the Enterprise |
Benefit the Staff |
| Serve the people |
Render Service to Our Country |
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Xiyingmen Group is the career for all Xiyingmen people, and it is a socialistic private enterprise with scientific, healthy and harmonious development, aiming at ¡°Base on Credit, Friendship and Loyalty Foremost; Develop the Enterprise, Benefit the Staff; Serve the people, Render Service to Our Country¡±. The development of Xiyingmen takes interests of consumers, associated enterprises, shareholders, staff, people and our country into consideration.
[Base on Credit]
Xiyngmen people believe ¡°the top credit rests with top quality product and service¡±. Credit is a passport for an enterprise to realize development all over the world. In 1998, Xiyingmen Group was granted ISO9001 Quality Assurance System and established a complete and severe quality management system for production according to international standards to guarantee a dynamic control in every procedure from raw materials to full products. Based on credit, Xiyingmen products have been designated as special supplier for institutions like Zhongnanhai, CCP central committee staff office and State Council office. It is also regarded as designated towel supplier for 2000 Sydney Olympics and 2004 Athens Olympics and was granted the title of ¡°Advanced Enterprise of Quality Benefit¡± by China National Textile and Apparel Council. It is the credit that helps us to attract more and more customers, develop the corporation and improve the living standards of our staff. Therefore, the satisfaction of the staff depends on customers¡¯ satisfaction. Xiyingmen Group adopts the same philosophy to the society and relevant enterprises, for example, the Group strictly observes the relevant financial system of the bank, makes full use of every fund to maximize benefit with minimum cost and repays all debts in prescribed time limit with no bad credits.
[Friendship and Loyalty Foremost]
Chinese traditional culture lays stress on ¡°loyalty to friends¡± and is strongly against the behavior of forgetting honor at sight of benefit. Xiyingmen emphasizes on win-win cooperation with relevant enterprises and institutions, regarding components as friends and opening itself to visitors from other towel producers. Xiyingmen also offers generous help to those enterprises when they meet difficulties. As a result, Xiyingmen has been supported by them during its development, which makes Xiyingmen people always feel grateful.
Suppliers, distributors and creditors are strategic cooperators of Xiyingmen; it is Xiyingmen¡¯s basic ¡°loyalty¡± to honor the contract and keep the promise.
The Group adopts an emotional internal management and establishes a strict management system based on moral sentiment.
[Develop the Enterprise]
Enterprise development has many concerns; however, a join-stock enterprise must be responsible for its shareholders. Shareholders are owners of the enterprise. It is our responsibility and moral base line to create profit, maintain a healthy, rapid and permanent growth for the enterprise, as well as expose complete and impartial information and financial status in time.
[Benefit the Staff]
The staff are main body of the Group. The rapid development of Xiyingmen is a result of unity and efforts of Xiyingmen people. The development of the Group also provides guarantee for the staff to realize their own value, respects their personalities, acknowledges their labor and provides sufficient space for individual development. The enterprise is prosperous while the staff enjoy their life. Xiyingmen will keep improving its staff¡¯s living standards with the rapid growth itself.
[Serve the People]
¡°Serve the People¡± is the direct management objective of Xiyingmen Group.
¡°The people¡± is a general concept. Xiyingmen Group organizes its production with focus on satisfying customers¡¯ need, which is the most important task of an enterprise.
Meanwhile, an enterprise should offer more employment opportunities to people for the happiness of themselves and their families.
With development of the industry, Xiyingmen Group offers help to communities in need, such as some philanthropic acts. The Group has donated RMB 50 million to the society since 1980.
[Render Service to Our Country]
¡°Render Service to Our Country¡± is the indirect and higher management objective of Xiyingmen Group. According to Xiyingmen people, China will not become influential until Chinese enterprises rank in top enterprises of the world. ¡°Xiyingmen¡± has to become an international famous brand to win honor to our country. The Group pays taxes to the state actively every year. As an enterprise with meager margin, the Group has paid the tax of altogether RMB 280 million since 1980. It has also saved many enterprises from bankruptcy by merger and acquisition, which solved the problems for the government and enhanced the stability of the society. |
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